American cognitive psychologist and polymath Leon Festinger was born on the 8th May, 1919 in Brooklyn, New York to Russian immigrant parents. He became one of the most influential psychologists of the 20th century publishing on topics ranging from cognitive dissonance through to psychosocial archaeology (Open Learn, 2019a).
In 1939 as WW2 darkened Europe, Festinger left New York’ City College with a BSc in Psychology; three years later he earned a PhD from the University of Iowa (Open Learn, 2019a) where he had studied under the ‘Father of Social Psychology’ Kurt Lewin, undoubtedly gaining a foundation in Lewinian psychology.
A year after his PhD, Festinger made his own contribution to the war effort at the University of Rochester where he worked with statistics related to the training of pilots. This work lasted until 1945 and the end of the war when he was offered the post of Assistant Professor at MIT’s Research Centre for Group Dynamics once again with Kurt Lewin (Sheehy, Chapman & Conroy, 2002).
Festinger researched social pressures within informal groups, a research that not only influenced his later work but contributed unique methodology to the field of social psychology. Drawing on earlier work by Lewin and aided by PhD candidate Stanley Schachter who was later to gain a PhD under Festinger, he created a series of ‘tools’ for the study of social psychology, an orchestrated ‘theatre’ of sorts wherein specific roles could be manufactured and observed (Sheehy, Chapman & Conroy, 2002). These tools are notable in later studies such as the Stanford Prison Experiment conducted by Philip Zimbardo (Open Learn, 2019b).
1951 saw Festinger move to the University of Minnesota where he developed his Social Comparison Theory. This theory examined how a minority could influence a majority and was almost a counter study to his earlier studies under Lewin (Festinger, 1954). The study; particularly relevant to Western society and politics, influenced many other psychologists such as Serge Moscovici who researched how social minorities cause change by creating cognitive conflict through being deliberately non-conformist (Open Learn, 2019c).
Festinger’s own work highlighted the fact that ‘social quiescence’ is never achieved in Western Societies where there is an paradigm of self-betterment that precludes the concept of equal ability (Sheehy, Chapman & Conroy, 2002).
A Theory of Cognitive Dissonance was published in 1957 (Festinger, 2009) following on the heels of an earlier work ‘When Prophecy Fails’ (Festinger, Schachter & Riecken, 2009). This theory draws upon initial observations taken covertly from within an apocalyptic UFO cult and explores the psychological discomfort exhibited by an individual when their behaviour is incongruent with their beliefs or with empirical fact.
Cognitive Dissonance as a theory has been one of the most powerful and widely disseminated social psychologies of the last century, inspiring not only Festinger’s peers but subsequent generations of social psychologists (Sedikides, 2019).
In his late career Festinger moved into more diverse fields, attempting to understand the unpredictability of ancient technology genesis and publishing his ‘The Human Legacy’ in 1983 (Sheehy, Chapman & Conroy, 2002).
On February 11th 1989 Leon Festinger died of cancer in New York City leaving a truly worthwhile legacy behind (Sheehy, Chapman & Conroy, 2002).
(Girap, 2019)
References
Festinger, L. (1954). A Theory of Social Comparison Processes. Human Relations, 7(2), 117-140. doi: 10.1177/001872675400700202
Festinger, L. (2009). A theory of cognitive dissonance. Stanford, Calif.: Stanford University Press.
Festinger, L., Schachter, S., & Riecken, H. (2009). When prophecy fails. London, UK: Pinter Martin.
Girap, S. (2019). Leon Festinger. Retrieved 1 December 2019, from https://alchetron.com/Leon-Festinger
Open Learn. (2019a). Investigating Psychology: CHIPs. Retrieved 1 December 2019, from http://www2.open.ac.uk/openlearn/CHIPs/data/accessibility/nodes/218.html
Open Learn. (2019b). Investigating Psychology: CHIPs. Retrieved 1 December 2019, from http://www2.open.ac.uk/openlearn/CHIPs/data/accessibility/nodes/219.html
Open Learn. (2019c). Investigating Psychology: CHIPs. Retrieved 1 December 2019, from http://www2.open.ac.uk/openlearn/CHIPs/data/accessibility/nodes/335.html
Sedikides, C. (2019). Close relationships – What’s in it for us? | The Psychologist. Retrieved 1 December 2019, from https://thepsychologist.bps.org.uk/volume-18/edition-8/close-relationships-whats-it-us
Sheehy, N., Chapman, A., & Conroy, W. (2003). Biographical dictionary of psychology (1st ed.). London: Routledge.
Suls, J. (2019). Leon Festinger | Biography & Facts. Retrieved 1 December 2019, from https://www.britannica.com/biography/Leon-Festinger